Concept and design of a visual icon to represent the scope of Transtar's business, a one-stop shop for transmission parts and accessories. We built a life-size, motorized version of the shopping cart for trade shows, and used the icon throughout advertising and online.
Counter mat that was distributed to transmission shops to reinforce the full product line, and for use in explaining work to auto shop customers.
Co-op direct mail promotion with key supplier.
Co-op direct mail and sweepstakes promotional mailer.
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